> ## Documentation Index
> Fetch the complete documentation index at: https://docs.masivo.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Index

> Learn about the main concepts behind Masivo and how they can help you create a successful loyalty program.

<CardGroup cols={2}>
  <Card title="Rewards" icon="gift" href="/concepts/rewards">
    Rewards are digital assets that can be redeemed by customers
  </Card>

  <Card title="Campaigns" icon="megaphone" href="/concepts/campaigns">
    A distribution & tracking mechanism for rewards
  </Card>

  <Card title="Score Streaks" icon="fire" href="/concepts/score-streaks">
    Reward consistent behavior with milestone streaks
  </Card>

  <Card title="Punch Cards" icon="ticket" href="/concepts/punch-cards">
    Digital stamp cards with rewards on specific punches
  </Card>

  <Card title="Referrals" icon="user-plus" href="/concepts/referrals">
    Invite codes that reward referrers and referees
  </Card>

  <Card title="In-app messages" icon="mobile-screen" href="/concepts/in-app-messages">
    Personalized messages inside your mobile app
  </Card>

  <Card title="Review forms" icon="clipboard-list" href="/concepts/review-forms">
    Reusable questionnaires and structured feedback via API
  </Card>

  <Card title="Tiers" icon="crown" href="/concepts/tiers">
    Reward your most loyal customers with exclusive benefits
  </Card>

  <Card title="Customers" icon="user-group" href="/concepts/customers">
    Register & manage your customers
  </Card>

  <Card title="Wallets" icon="wallet" href="/concepts/wallets">
    A digital wallet to store rewards
  </Card>

  <Card title="Customer events" icon="calendar-days" href="/concepts/events">
    Events can be use to trigger some campaigns & track customer behavior
  </Card>

  <Card title="Transactions" icon="receipt" href="/concepts/transactions">
    Keep a record of all rewards distributed & redeemed
  </Card>

  <Card title="Brands" icon="users-line" href="/concepts/brands">
    Manage multiple brands under a single loyalty program
  </Card>

  <Card title="Products" icon="cart-shopping" href="/concepts/products">
    Integrate with your e-commerce products
  </Card>

  <Card title="Stores" icon="store" href="/concepts/stores">
    Integrate with your e-commerce stores
  </Card>

  <Card title="Channels" icon="truck" href="/concepts/channels">
    Integrate with your e-commerce distribution channels
  </Card>

  <Card title="Teams" icon="users" href="/concepts/teams">
    Organize members and scope analytics visibility
  </Card>

  <Card title="Smart Archiver" icon="box-archive" href="/concepts/smart-archiver">
    Operational custom-event archiving pipeline
  </Card>
</CardGroup>