> ## Documentation Index
> Fetch the complete documentation index at: https://docs.masivo.ai/llms.txt
> Use this file to discover all available pages before exploring further.
# Create rewards
> Learn how to create rewards in Masivo
## Rewards in Masivo
To create a reward in Masivo, first navigate to the **Rewards** section in the dashboard. You can find them in the left sidebar.
To create a new reward, click the **New reward** button. Then choose the type of reward you want to create.
Each type of reward needs different information to be created. Learn how to configure each type below:
## Points Rewards
Points are usually given for purchases or other actions you want to encourage. Customers can accumulate these points and redeem them for rewards.
When creating a **Points** reward, you need to set the **Name** and the **Conversion factor**. The **Conversion factor** is the amount of money each point is worth. For example, if you set the **Conversion factor** to **0.10**, each point will be worth **0.10** dollars.
Want to see a step-by-step guide? [Watch how to configure points rewards](https://youtu.be/0p0eOCYXoZI?si=48HU6EDL3WsrEKjM).
## Discount Rewards
Discounts are a great way to encourage customers to make a purchase. You can offer discounts on order value, specific products, or shipping costs.
When creating a **Discount** reward, you can configure:
* **Discount type**: Percentage off or fixed amount off
* **Discount value**: The amount or percentage of the discount
* **Apply to**: Order value, product in order, or shipping
Want to see a step-by-step guide? [Watch how to configure discount rewards](https://youtu.be/v8U6KZiCQuk?si=SF1VtwVTKL51ZopY).
## Product Rewards
Product rewards are a great way to promote new products or clear out old stock. You can offer them in two ways: adding a product to the order or replacing a product in the order.
When creating a **Product** reward, you can configure which products to offer and any conditions that must be met for redemption.
Want to see a step-by-step guide? [Watch how to configure product rewards](https://youtu.be/gOmL9C-r6mQ?si=IW60IQdm4A6Hxify).
That's it! You have created a reward that your customers can start
accumulating.
## Next steps
Once your rewards are active, you can track how customers are using them:
* **View analytics**: Navigate to **Analytics > Rewards** to see redemption rates, popular rewards, and customer engagement
* **Export data**: Learn how to [export analytics tables to CSV](/guides/analytics-exports) for deeper analysis and reporting on reward performance
## Related architecture
* [Activity & events](/resources/data-architecture#activity-events) — How rewards are issued and stored through the loyalty event pipeline