> ## Documentation Index
> Fetch the complete documentation index at: https://docs.masivo.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Roadmap

> See what's coming next for Masivo

## In progress

We are working on these features right now.

<Steps titleSize="h3">
  <Step title="Advanced analytics">
    We are expanding analytics coverage and quality with better reporting,
    exports, and channel-level insights.
  </Step>

  <Step title="WhatsApp channel">
    We are actively expanding WhatsApp capabilities for templates and campaign
    execution.
  </Step>
</Steps>

## Next planned

Those are the features that are planned for the next few months. They are ordered by priority.

<Steps titleSize="h3">
  <Step title="Cashback rewards">
    Add cashback as a loyalty reward type.
  </Step>

  <Step title="Gift cards">
    Add gift cards as a redeemable reward type for loyalty programs.
  </Step>

  <Step title="SMS channel">
    Add SMS as a native channel for customer communications.
  </Step>

  <Step title="Web Push channel">
    Add web push notifications for browser-based customer messaging.
  </Step>

  <Step title="Intelligent timing">
    Send communications at the best time for each customer.
  </Step>
</Steps>

## Completed

Those features are already completed and available in Masivo

<AccordionGroup>
  <Accordion icon="check" title="Integrations destinations and sources">
    Support for integrations like Braze, Amazon S3, Facebook, Google Ads,
    Google Analytics, and TikTok.
  </Accordion>

  <Accordion icon="check" title="Wallets management">
    Manage customer reward wallets and balances in loyalty workflows.
  </Accordion>

  <Accordion icon="check" title="Loyalty tiers management">
    Configure and operate tier-based loyalty programs.
  </Accordion>

  <Accordion icon="check" title="Behavioral events">
    Capture and process behavioral events for loyalty and automation.
  </Accordion>

  <Accordion icon="check" title="Punch cards">
    Create and track punch card campaigns for recurring engagement.
  </Accordion>

  <Accordion icon="check" title="Analytics exports">
    CSV exports for analytics tables, including asynchronous processing for
    large reports.
  </Accordion>

  <Accordion icon="check" title="Segments and audiences">
    Create dynamic segments and audiences based on customer behavior.
  </Accordion>

  <Accordion icon="check" title="Marketing automation">
    Automated journeys, audiences, and channel templates for WhatsApp, email,
    push notifications, and links.
  </Accordion>

  <Accordion icon="check" title="Customer segmentation">
    Dynamic audiences to segment customers based on behavior and profile
    criteria.
  </Accordion>

  <Accordion icon="check" title="Dashboard analytics">
    Analytics dashboards and exports to monitor campaign and customer
    performance.
  </Accordion>

  <Accordion icon="check" title="Email and Push channels">
    Built-in email and push campaigns for customer engagement.
  </Accordion>

  <Accordion icon="check" title="Journey monitoring">
    Monitor journey performance and execution behavior.
  </Accordion>

  <Accordion icon="check" title="Attribution links and UTM forms">
    Create and manage tracking links and UTM forms for attribution.
  </Accordion>

  <Accordion icon="check" title="QR tracking and custom domains">
    Use QR-based attribution and custom domains in campaigns.
  </Accordion>

  <Accordion icon="check" title="Referral programs">
    Run referral programs as part of growth and loyalty.
  </Accordion>

  <Accordion icon="check" title="Ads attribution providers">
    Integrate attribution with major ads providers.
  </Accordion>

  <Accordion icon="check" title="Reports for campaigns, rewards, customers, and loyalty">
    Access detailed reporting across campaigns, rewards, customer, and loyalty
    metrics.
  </Accordion>

  <Accordion icon="check" title="Marketing automation reports">
    Report links, emails, push notifications, and journeys performance.
  </Accordion>

  <Accordion icon="check" title="Sales summary analytics">
    Analyze redemption and sales summary metrics in a unified view.
  </Accordion>

  <Accordion icon="check" title="AI assistant">
    Use AI-assisted flows for coupon generation and metrics improvements.
  </Accordion>

  <Accordion icon="check" title="Content Templates V2">
    Use the new version of content templates for richer campaign creation.
  </Accordion>

  <Accordion icon="check" title="Table customization">
    Personalize tables to match account needs and workflows.
  </Accordion>

  <Accordion icon="check" title="Product rewards">
    A new type of reward that will allow you to offer your e-commerce products
    as rewards.
  </Accordion>

  <Accordion icon="check" title="Rewards conditions">
    A new feature that will allow you to set conditions for rewards redemption.
  </Accordion>

  <Accordion icon="check" title="In-app messages">
    Templates, audience schedules, journey actions, and Storefront API for
    modals, banners, and bottom sheets.
  </Accordion>

  <Accordion icon="check" title="Teams and ownership transfer">
    Team-based analytics scoping and account ownership transfer between admin
    members.
  </Accordion>

  <Accordion icon="check" title="Coupons">
    Distribute coupon codes that can be redeemed for rewards.
  </Accordion>

  <Accordion icon="check" title="Discounts">
    Offer a discount to your customers that affect any order items including
    delivery costs.
  </Accordion>
</AccordionGroup>